Just a short news, as we are very tired after the celebrations :-) Another Golden Arrow and Grand Prix ! In brief – the project with enforced powers of two agencies in real and virtual fields has been completed successfully and was appreciated by the market (ice cream consumers) and the jury members carefully analyzing the activities leverage to the sales forces. The equation was simple – ice cream market 6% drop, Magnum sales – 26% up. Congratulations for Magnum team, and many thanks to Tequila for the whole cooperation. Oh, and by the way – for the contest „observer” – the contest website does not help sell the ice cream in Premium segment, nor the page view ranks.
The Czechs and Slovaks surely know, that’s the tento :-).
Sebastian Nejfeld
Strategy and Development Director
telefon: +48 22 848 30 92
mobile: +48 728 982 910
sebastian@netizens.pl
pressroom.netizens.pl
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Netizens Sp. z o.o., registered in National Registry Court, Commercial Dept in Katowice nr KRS 0000173040 Opening Capital 52 500,00 zł. NIP 635-00-00-015, REGON 001377422